Mary Conran

Profile Picture of Mary Conran

Mary Conran

  • Fox School of Business and Management

    • Marketing and Supply Chain Management

      • Associate Professor of Practice

Biography

In Fall of 2018, Associate Professor Mary Conran (from Temple's Fox School of Business) was appointed Temple Rome's first-ever Chief Academic Officer. In this new role, Mary is responsible for all aspects of the academic program at TUR, including but not limited to: curriculum development and evaluation; faculty development and evaluation; developing and maintaining relationships with relevant faculty, deans, and department chairs on Main Campus; assessment of student learning outcomes and program outcomes; professional development grant distribution; academic advising, grade appeals, disability accommodations, and academic support for students.

Mary works with the Dean of TURome (Hilary Link) and the staff of TUR on a wide variety of projects and initiatives to support teaching and professional development in Rome and is charged to develop and foster stronger academic connections with Temple University’s Main Campus and programs.

Mary Conran is an Associate Professor in the Department of Marketing at the Fox School of Business responsible for development and presentation of introductory, intermediate and advanced undergraduate and graduate level marketing courses.

In addition to teaching a variety of upper division Marketing courses (Marketing Research, Consumer & Buyer Behavior, Direct Marketing, Value Delivery Networks, Global Marketing, and Marketing Strategy), she also delivers content for the school’s Professional MBA, OMBA, and MS programs.

She has taught at Temple University’s Rome Campus during Summer 2005, 2011, and 2014, at Temple's Summer Oviedo, Spain Program in 2015, and has lead students on study abroad sessions to Ghana, India and Vietnam. She was a visiting professor at Quinn School of Business (UCDublin) in Spring of 2015).

Prior to her Full-time appointment at The Fox School of Business in 2001, Mary held high level positions (with direct P & L responsibility including President, CEO, CFO/Treasurer) with several small firms (Annual sales ranging from $1M to $20M). She specialized in working with businesses seeking strategic and operational reorganization; industries included manufacturing, service, and wholesale organizations.

She received her Masters of Business Administration in International
Business and Marketing from Temple University in May 1981. She earned her Bachelor of Science Degree in Business Administration/Marketing from Temple University in August 1979.

Research Interests

  • Teaching Innovation
  • Technology and Teaching
  • Assessing student learning

Courses Taught

Number

Name

Level

ADV 3185

Advertising Internship

Undergraduate

ARTH 4285

Internship

Undergraduate

CLA 2685

Internship

Undergraduate

CSI 3085

Study Away Internship

Undergraduate

IB 3585

International Business Internship

Undergraduate

IH 0851

Intellectual Heritage I: The Good Life

Undergraduate

JRN 3885

Internship

Undergraduate

MKTG 2101

Marketing Management

Undergraduate

MKTG 3506

Retailing and Supply Chain Management

Undergraduate

MKTG 3506

Value Delivery Networks in Marketing

Undergraduate

MKTG 3596

Consumer and Buyer Behavior

Undergraduate

MKTG 4501

Marketing Strategy

Undergraduate

PSY 3785

Psychology Internship

Undergraduate

UNVS 2004

Temple Rome Summer AA Experience

Undergraduate

ARTH 8430

Seminar: Problems, Period, Style

Graduate

ARTH 8450

Special Projects

Graduate

MKTG 5101

Consumer and Buyer Behavior

Graduate

Selected Publications

Recent

  • Conran, M.T. (2019). Designing and Delivering the Global, Experiential Learning Opportunity: A Case Study of a Faculty-Led MBA Study Abroad Program. In Array, The Palgrave Handbook of Learning and Teaching International Business and Management. Palgrave Macmillan. Retrieved from https://www.palgrave.com/gp/book/9783030204143#aboutBook.

  • Conran, M.T. (2016). Techniques and Methods of Visualizing Big Data.